The Rise and Fall of Backgammon in Commercials

Back in the 1970s, during backgammon heydays, when the game co-starred in commercials, it represented luxury and chic. Take a look at the Revlon commercial from 1973:

Smart blonde pops of a private jet, runs some business errands, mingles with the working class, plays backgammon in a bar (0:18), and in between refreshes herself with sprays of Charlie.

Or this Hanes pantyhose commercial from 1977:

backgammon in commercials

Gentlemen (who play backgammon, drink champagne and own yachts) prefer Hanes.

Back to our days, backgammon makes a surprising appearance in one of the most mocked infomercials:  

Now backgammon is the favorite pastime of a weird cult of blanket wearing Satan worshipers?

play backgammon and snuggie

 

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